Security Systems News

DEC 2017

Security Systems News is a monthly business newspaper that reaches 25,100 security installers, product distributors, central stations, engineers & architects, and security consultants. Our editorial coverage focuses on breaking news in all major se

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www.securitysystemsnews.com December 2017 S ec U r ITY SYST em S N e WS suppliers 28 Women in Security: Jana Rankin, VuTeur entertainment venues. She founded the company in 2014, bringing more than 30 years of technology leadership and manu- facturing expertise to VuTeur, where she manages corporate direction and strategy, facilitating company activity in sales, marketing, alli- ances and channels and support. She is also responsible for VuTeur's product development and manufacturing, and has built a nationwide net- work for sales and sup- port including partner- ships with some of the top wireless companies in the world. Previously, Rankin co- founded an incubator in By Paul Ragusa AUSTIN, Texas—Jana Rankin is CEO of VuTeur, a company that uses real-time location services, or RTLS, technology to provide emergency management and asset protection to a variety of markets, including educational facilities, enterprise organizations, transpor- tation, healthcare, government and Austin, Texas, focused on pre-money startups. She also spent 20 years as president and CEO of EL Inc., a nationwide mar- keting company focused on production and data management of direct mail campaigns. "VuTeur was found- # P A S S A I T O E N S E C U R I T Y ARE YOU PASSIONATE ABOUT WHAT YOU DO? #passionatesecurity JUNE 19-22, 2018 NASHVILLE ESXWEB.COM EDUCATION. NETWORKING. EXPO. JUNE 19-22 NASHVILLE ed by a bunch of technologists who had developed a lot of code in the automotive industry," she explained. "As parents we felt like we had some technology that we could combine with RTLS and in doing so would give us the abil- ity to add an additional layer of security for a school, as we wanted to help protect our kids during an emergency situation." She continued, "And the gift that was given back to us is that the technology works for wherever people are located. So, if you could imagine, it is a disruptive technol- ogy layer that can be applied to any building or any vertical—a hospital, a school, or even a corporate cam- pus. With RTLS, we can identify who is on the campus and then be able to communicate with them. So now we can send emergency proce- dures right to the person's phone or be able to identify where people are in the building should they need help. As a mustering tool, this is just an extra layer of security over any campus." Rankin got the entrepreneurial bug from her parents. "Both of my parents are entrepreneurs, so from the time I could walk I was in the family busi- ness," she said. "So I grew into that role and started running different companies for my parents." As someone who is relatively new to the industry, Rankin provides an interesting perspective on women in the industry today. "Although security today is still a heavily male-dominated industry, I feel like the introduction of our company has been very positive for us, and we have been included and accepted by the industry from the beginning," she noted. "Anybody coming into a new industry, there is a lot to learn and the people that we have been introduced to, the men that we have worked with, are very knowledgeable—most of them have more than 20 years in the industry—and are willing to share that knowledge. Once we were able to show them that we were solid in our technology, we gained their respect." In terms of ways to get more women interested in the industry, Rankin said, "I think as women like myself start to branch out and start to work in the industry, and publications like yours put a spot- light on us, I think it will encourage more women to join the industry. But I also believe as women we are supposed to give back and mentor those who are coming up behind us and encourage them to continue down the path." In regard to giving back, Rankin is a founding member of Force for Compassion, a non-profit focused on helping victims of human traf- ficking. SSN Jana Rankin

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