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at DVS, told Security Systems News that the deal, finalized on Jan. 6, will benefit both firms. DVS will help Ross & Baru- zzini compete in more areas of the security market, Coulombe said. In turn, DVS can use the resources of Ross & Baruzzini to expand its footprint and become involved in larger projects. DVS is based in Hamden, Conn., with a branch office in New York. Previously, the firm worked with the New York Stock Exchange, Madison Square Garden and the Bank of America headquarters near Times Square. Ross & Baruzzini special- izes in planning, design and consulting for the govern- ment, health care and trans- p o r t a t i o n m a r k e t s a m o n g others. The firm has offices in Hamden, Conn., New York, By Spencer Ives ST. LOUIS—Ross & Baruzz- ini, based here, has acquired Ducibella Venter & Santore, a consulting firm currently working on the World Trade Center and the new Sandy Hook school. Brian Coulombe, principal World Trade Center consulting f irm, DVS, acquired SEcUrITY SYSTEMS NEWS March 2015 www.securitysystemsnews.com NEWS 17 ReTAIl Continued from previous page Samsung delivers the best in mobile surveillance technology. Our 360° and flat dome IP megapixel cameras capture HD images in both tight spaces and wide open areas. Plus our award winning ultra-compact mobile NVR features a fast 64 Mbps throughput to quickly download video from up to eight megapixel cameras, as well as GPS data recording support, a panic box with two-way audio, and Smart Viewer software for remote access. Get ready, set and go with Samsung. 1.877.213.1222 • samsung-security.com ready, set... go! mobile standard certified compact discreet design performance driven technology on the move... 360°AND 2MP COMPACT MOBILE CAMERAS 8CH MOBILE NVR SRM-872 SNF-7010VM SNV-6012M the right questions, what you need when you go down this route," he said. Dollar Financial is working on using Big Data as a "proxy for cus- tomer experience," he said, includ- ing analyzing the time of a transac- tion and the number of subsystems an employee must use to complete that transaction. "We're not quite there yet, but the data is," he said. At A&P;, inventory is the No. 1 issue, Reeves said. The data not only tracks shrink and stock loss, but gives category managers great insight about what is selling, he said. The data has saved A&P; tens of thousands of dollars around stock loss. "We are adding value beyond traditional security … we're giv- ing information to HR, category management" and others, he said. "We're making that evolution." Control of Big Data is a big issue, mod- erator Beliles pointed out, as is taking time to think about the integrity of the system. "The goal is to keep it within the right realms, to follow standards while shar- ing as much as we can," Shimp responded. "There's so much data coming through. What's important and what isn't?" At A&P;, a chain that includes pharmacies, HIPPA and other regulations come into play so that data must be secured, Reeves said. McGinley said his security team at Dollar Financial has made a "conscious decision to not be the owners of the data. We let that rest with IT." Security departments' sharing of Big Data can only beneft security departments, the panelists said. "Once we explained that we could do people-counting and virtual store tours with high resolution, it made it more d i ff i c u l t f o r the executive team to say no to funding [for the security team]. They want that information," Shimp said. McGinley and Reeves agreed. Big Data capabilities "insulated us from the threat of losing fund- ing," McGinley said. "I'm not mak- ing assumptions anymore. I know what the data tells us." Big Data can only enhance store performance, which ulti- mately leads to higher sales, Beliles said. SSN Brad Reeves Bob Beliles DVS see page 18